BMW Motorcycles BMW of Santa Cruz County
HP2 Enduro

HP2 Megamoto

HP2 Sport

High Performance by BMW Motorrad

A truly fitting name. The logo "High Performance" stands for out-of-the-ordinary, small-run production bikes. They personify the sports aspect of the brand in a way not yet seen at BMW Motorrad. Outstanding agility, impressive power, high-quality materials and intelligent technology which has been thought through right down to the last detail.

The philosophy behind this product range is is summed up by the ideas: Uncompromising, Sporty, Exclusive.
A vision has become reality. What is the result when you give some of our ingenious power-purist engineers free reign? Motorbikes that open up a whole new dimension of dynamics - in short HP for High Performance.

Uncompromising - A vision has become reality
What is the result when you give some of our ingenious power-purist engineers free reign? Motorbikes that open up a whole new dimension of dynamics - in short HP for High Performance.

Sporty - High Performance: Pure Dynamics
High Performance in a motorcycle always points towards sport. Such a coherent combination of optimum performance-weight, adequate power for the respective purpose, and perfect suspension characteristics is, at some point, going to make people want to subject it to comparisons with other sports machines, under competitive conditions. For serious amateur sports riders, an HP is a serial production, competitive vehicle of a very special kind. To ensure that this quality is maintained, BMW Motorrad tests its HP models under sports conditions before they go on from the development phase.

Exclusive - High Performance: Built by a few. Destined for a few.
Set apart from the confines of series production, specialised professionals put all their engineering skills, motorcycling passion and personal know-how into the development and manufacture of HP motorcycles. The topmost concern is to achieve perfect function - according to the bike's special area of use. The future owners of these motorcycles are just as exclusive as the bikes themselves, they are ambitious motorbike enthusiasts characterized by their passion for select and uncompromisingly sporty bikes.